KTM has announced that Teka is joining it as an additional major sponsor for its MX1 and MX2 World Motocross Championship factory team, a move that was welcomed on both sides of the negotiating table according to Pit Beirer, who is in charge of the KTM Offroad Racing Division of KTM and Teka’s marketing manager Michael Keller.
Pit Beirer: “We are certainly very pleased and happy to have such a strong partner as Teka to be on our side in the near future. With Teka, Red Bull and KTM we have a great combined force and we will be able to fight for our world wide targets.”
Michael Keller: “Teka is delighted to be joining forces with KTM to further promote the sport of motocross. We are looking forward to a long-term relationship with KTM, which is a company like ours – Europe-based and internationally active. Like KTM, we aspire to be winners in our field. We understand that our companies share the desire to be the best and we do this by deploying intelligent advanced technology and by having the best people to drive us forward. For Teka, the decision was simple. We want a partnership with KTM because we want to be with winners.”
Teka is an industrial group employing nearly 6,600 people worldwide.It is active in 190 countries and has 34 subsidiaries. The Teka Group’s two main divisions are the Consumer Product Division made up of electrical appliances including washing machines, steam ovens, waste bins and kitchen sinks; & Sanitary Products: bathroom tabs and accessories, shower trays etc. The Industrial Division includes professional kitchen and catering appliances; KEK: special equipment for medical health care and store construction; UCON: Plant engineering and construction, aircraft equipment, storage and transport containers for the chemical and pharmaceutical industries, automotive industry equipment; and
Portinox/Thielmann: beverage containers.
KTM was founded in 1953, is the second largest European motorcycle manufacturer and the worldwide market leader in off road motorcycles. The company specializes in “Ready to Race” on- and off road motorcycles and ATVs. Proven successes in worldwide competition are embodied into the design and function of each KTM racing machine. KTM has built a reputation for high-quality premium race ready machines suitable for street and off road race competition and recreation. With 184 World Championships and counting, the technology, design and performance of KTM continues to race past the competition time and again.