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How things work: sports, law, & motorcycling

Published August 16th, 2006

Ever need help in regards to motorcycling & legal issues? Do you
need proper representation to make sure that you negotiate that
effective win-win contract? Are you having an issue that requires
expertise in the legal field?



Here at Supercross.com, we are often asked where our readers can turn
for these kinds of answers, and we would like to share with you
information about an expert in those matters. A man with integrity,
experience, and, a love for motorcycling: Bill Kuenzinger.



Bill J. Kuenzinger is a partner in the law firm of Brown, Hall, Shore
& McKinley, and an avid motorcycle enthusiast. His love
of motorcycling has led him to focus his practice on sports and
sports-related legal issues. Bill represents numerous athletes, agents
and sports-related organizations throughout the United States and
around the world in a wide variety of matters such as endorsement and
sponsorship contracts, intellectual property and publicity rights,
international law issues, business planning and advice, antitrust and
real estate transactions.



Some clients he represents include these names you might know: Seven
time Supercross Champ Jeremy McGrath; seven time Motocross Champ Rick
Johnson; Houston Rockets Center Yao Ming; two time NBA MVP Steve
Nash; and one of basketball’s most prominent agencies, BDA Sports
Management.



Some of Bill’s most notable transactions include representing Yao Ming
in endorsement contracts with Reebok International, McDonald’s,
PepsiCo, The Upper Deck Company and Tag Heuer, representing Jeremy
McGrath in the creation and formation of the Jeremy McGrath
Invitational Supercross, representing Steve Nash in endorsement
contracts with Clearly Canadian Beverages and ProTrade Sports, and
representing Austin Ducati Racing in sponsorship contract litigation.



In addition to professionals athletes, he also provides advice and
guidance to amateur athletes. So whether you’re already a pro, or an
amateur having to look over that new team contract or sponsor deal,
he can help you out.



Bill is a member of the Sports Lawyers Association and the Sports and
Recreation Law Association. He has been a speaker on the federal
Sports Agent Responsibility and Trust Act, and has been a guest
lecturer to the University of the Pacific Sports Management Program and
the Humphreys College of Law Sports Law class.



When we asked Bill about his work he had this to say: “I’ve been riding
since I was kid; dirt, street, two wheelers, four wheelers, even three
wheelers when you could get parts for them. I was a rider long before I
was a lawyer, so I understand how riders think. I understand what’s
important to them as well as to the motorcycle industry, and I think
that gives me the ability to help more-so than maybe someone that
hasn’t, and I can use that experience to the advantage of my clients.”



We like the way you think Bill!



So for all you riders out there, you can find Bill at http://www.sportattorneyatlaw.com, and additional information on the full array of services that Brown, Hall, Shore & McKinley offers at http://www.bhsmck.com






How things work: sports, law, & motorcycling - Photo 1 of 1


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