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Behind the Big Air Benefit Kicks Off X Games 15

Published July 28th, 2009

Supporting The V Foundation for Cancer Research and STAPLES Center Foundation




Hosted by ESPN’s anchorwoman Dana Jacobson, the X Games Behind the Big Air Benefit will be an evening filled with exclusive VIP meet and greets with X Games 15 athletes and celebrities, music provided by the world famous KROQ and the award-winning cuisine of Levy Restaurants. The exclusive third annual opening night bash benefiting The V Foundation for Cancer Research and the STAPLES Center Foundation will take place Wednesday, July 29, at 6 p.m. atop the STAPLES Center celebrated City View Terrace.




“We are thrilled to partner with the STAPLES Center Foundation for a third year with this great benefit to kick off X Games 15,” said Amy Lupo, senior director, Global X Event Marketing and Content. “The V Foundation for Cancer Research supports a cause that is important to the ESPN family, and we truly appreciate the participation and support from the STAPLES Center Foundation and the community at large.”




A silent auction filled with sports memorabilia will highlight the evening. Auction items will include two tickets to Cher in concert in Las Vegas, a signed Tony Hawk Birdhouse skateboard, Lebron James signed jersey, VIP package to the 2010 GRAMMY Awards and more. In addition, guests will have the opportunity to participate in a special “Autograph Alley” and collect signatures from their favorite Skateboard Big Air competitors. Athletes in attendance include Simon Tabron (BMX Freestyle Vert), Andy Macdonald (Skateboard Big Air / Big Air Rail Jam), Sandro Dias (Skateboard Vert), and many more.




Net profits will support the work of two important charities, both the STAPLES Center Foundation and The V Foundation for Cancer Research. Sponsors for the Behind the Big Air Benefit are The Wasserman Foundation and Jakks Pacific.




Tickets for the Behind the Big Air Benefit are available for purchase on Ticketmaster for the first time this year at http://www.ticketmaster.com/xgames. Services charges have been waived for this charity event.






STAPLES Center Foundation has established a number of partnerships in the Los Angeles community to assist charities in raising funds and awareness for their organizations with a special emphasis on the low-income neighborhoods surrounding the arena. The Foundation has donated more than $10 million in financial and in-kind support to our nonprofit partners, helping to reach those in need.






The V Foundation for Cancer Research was founded in 1993 by ESPN and legendary North Carolina State basketball coach and ESPN commentator Jim Valvano. The Foundation has raised more than $80 million to fund cancer research nationwide and proudly awards 100% of all donations and proceeds directly to cancer research and related programs The V Foundation received a coveted sixth consecutive four star (highest possible) rating from Charity Navigator http://www.charitynavigator.org America’s premier charity evaluator. For additional information please visit http://www.jimmyv.org






Team ESPN encompasses ESPN’s multi-faceted corporate outreach programs including volunteerism, corporate giving and cause marketing, while utilizing its diverse media assets. Through Team ESPN, ESPN, its employees, and its fans work together to make a difference in our world and the communities in which we live. Team ESPN . . . Fans Helping Fans.  http://www.teamespn.com






For more information on the V foundation and ESPN’s corporate outreach initiatives, please visit http://www.jimmyv.org and http://www.xgames.com





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Behind the Big Air Benefit Kicks Off X Games 15

Published July 28th, 2009

Supporting The V Foundation for Cancer Research and STAPLES Center Foundation




Hosted by ESPN’s anchorwoman Dana Jacobson, the X Games Behind the Big Air Benefit will be an evening filled with exclusive VIP meet and greets with X Games 15 athletes and celebrities, music provided by the world famous KROQ and the award-winning cuisine of Levy Restaurants. The exclusive third annual opening night bash benefiting The V Foundation for Cancer Research and the STAPLES Center Foundation will take place Wednesday, July 29, at 6 p.m. atop the STAPLES Center celebrated City View Terrace.




“We are thrilled to partner with the STAPLES Center Foundation for a third year with this great benefit to kick off X Games 15,” said Amy Lupo, senior director, Global X Event Marketing and Content. “The V Foundation for Cancer Research supports a cause that is important to the ESPN family, and we truly appreciate the participation and support from the STAPLES Center Foundation and the community at large.”




A silent auction filled with sports memorabilia will highlight the evening. Auction items will include two tickets to Cher in concert in Las Vegas, a signed Tony Hawk Birdhouse skateboard, Lebron James signed jersey, VIP package to the 2010 GRAMMY Awards and more. In addition, guests will have the opportunity to participate in a special “Autograph Alley” and collect signatures from their favorite Skateboard Big Air competitors. Athletes in attendance include Simon Tabron (BMX Freestyle Vert), Andy Macdonald (Skateboard Big Air / Big Air Rail Jam), Sandro Dias (Skateboard Vert), and many more.




Net profits will support the work of two important charities, both the STAPLES Center Foundation and The V Foundation for Cancer Research. Sponsors for the Behind the Big Air Benefit are The Wasserman Foundation and Jakks Pacific.




Tickets for the Behind the Big Air Benefit are available for purchase on Ticketmaster for the first time this year at http://www.ticketmaster.com/xgames. Services charges have been waived for this charity event.






STAPLES Center Foundation has established a number of partnerships in the Los Angeles community to assist charities in raising funds and awareness for their organizations with a special emphasis on the low-income neighborhoods surrounding the arena. The Foundation has donated more than $10 million in financial and in-kind support to our nonprofit partners, helping to reach those in need.






The V Foundation for Cancer Research was founded in 1993 by ESPN and legendary North Carolina State basketball coach and ESPN commentator Jim Valvano. The Foundation has raised more than $80 million to fund cancer research nationwide and proudly awards 100% of all donations and proceeds directly to cancer research and related programs The V Foundation received a coveted sixth consecutive four star (highest possible) rating from Charity Navigator http://www.charitynavigator.org America’s premier charity evaluator. For additional information please visit http://www.jimmyv.org






Team ESPN encompasses ESPN’s multi-faceted corporate outreach programs including volunteerism, corporate giving and cause marketing, while utilizing its diverse media assets. Through Team ESPN, ESPN, its employees, and its fans work together to make a difference in our world and the communities in which we live. Team ESPN . . . Fans Helping Fans.  http://www.teamespn.com






For more information on the V foundation and ESPN’s corporate outreach initiatives, please visit http://www.jimmyv.org and http://www.xgames.com





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